Start Solutions.ai is an AI visibility agency founded in 2026 and based in Plano, Texas. We help coaches, educators, and experts get recommended when their future clients ask AI engines who to trust — a practice also known as Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO).
Frances "Fae" Esparza
Founder & CEO, Start Solutions.ai
"I didn't come to this from marketing. I came to it from operations and AI implementation — building the systems behind real businesses before applying the same methods to AI search."
We track your visibility across ChatGPT, Perplexity, Gemini, and Google AI Overviews. The work has a clear sequence — starting with a free baseline and running on three tracks every month from there.
Every month you receive a progress report against your baseline and a strategy call to keep the work pointed at what matters.
ChatGPT
Tracked
Perplexity
Tracked
Gemini
Tracked
Google AI
Tracked
Free AI Visibility Snapshot
Runs the real questions your clients ask through each engine, shows whether you come up, and compares you against competitors. Costs nothing.
Monthly Visibility Tracking
We track your share of voice and the questions you appear for across all four engines every month. You see the number move.
Content Built for AI Citation
We structure content the way AI engines read it — clear questions, direct answers, the format that gets you cited instead of skipped.
Authority & Citation Building
We build the third-party citations and authority signals that make the engines treat you as a credible answer.
We serve established experts who have built an audience and an offer but whose discoverability still depends on social media. We work with clients across the United States.
Real estate & finance educators
Educators and content creators teaching investing, wealth building, and financial literacy.
Wealth coaches & investor mentors
Coaches who guide clients through investment strategy, portfolio growth, and financial decisions.
Course creators with existing audiences
Creators who already have a following and offer structured learning programs or communities.
Experts across the United States
We work with established experts nationwide who have built a reputation and need AI engines to recognize it.
We are a fit for
We are not a fit for
Start Solutions was founded by Frances "Fae" Esparza, whose background is in operations and AI implementation rather than marketing. She came to AI visibility the same way she came to everything else — by building the systems behind real businesses first.
She led customer adoption of AI products at Microsoft, built lead pipelines and CRM automation for a mortgage brokerage, and ran AI-powered operations for her own real estate company. That experience is the foundation of the work: understanding how AI tools actually behave, what makes them surface one name over another, and how to build something that gets used instead of admired.
Microsoft
Customer adoption of AI products — understanding how AI tools behave in real enterprise contexts.
Mortgage Brokerage
Lead pipelines and CRM automation — building the systems behind client acquisition and retention.
Real Estate
AI-powered operations for her own real estate company — applying automation to a live business.
Education
MBA
University of Massachusetts Lowell
BS in Health Management
Northeastern University
Most AI visibility and SEO providers come from a marketing background. Start Solutions comes from operations and AI implementation. That distinction changes what the work covers.
Built from real AI implementation
The founder built AI-driven systems behind real businesses before applying the same methods to AI search. This isn't a marketing reframe of SEO — it's operations applied to a new surface.
Measured every month
You see a number. You see it move. Share of voice, question coverage, competitor comparison — tracked and reported every month against your baseline, not just described.
We cover what happens after you're found
Because the founder comes from operations, the work doesn't stop at visibility. We make sure the rest of your business can handle the attention once it starts coming.
The right clients, not every client
We work with established experts who already have a reputation and need AI engines to recognize it. We're direct about who we're a fit for — and who we're not.
It costs nothing and shows whether AI engines recommend you or a competitor for the questions your clients ask. From the baseline, the right service tier is usually clear.
Get your free AI visibility snapshotNo cost. No commitment. Just a clear picture of where you show up today.